A new retail experience tied to Hallmark’s upcoming Walt Disney World Christmas movie is coming to Disney Springs.
The pop-up shop will feature merchandise inspired by Holiday Ever After: A Disney World Wish Come True, the new holiday film created through a collaboration between Hallmark and Walt Disney World.
The merchandise collection is scheduled to launch on Hallmark’s website in October, ahead of the movie’s November premiere. An exact opening date for the Disney Springs location has not yet been announced. The collection spans apparel, accessories, home goods, kitchen products, holiday decorations, greeting cards, and gift wrap.
Clothing in the lineup includes Spirit Jerseys, adult and children’s pajamas, slippers, and holiday-themed socks. Loungefly accessories are part of the collection, including a Minnie Mouse mini backpack, ears headband, bag charm, and mystery pin.
The collection features bags and accessories from Vera Bradley, along with Disney-themed drinkware from Corkcicle. Kitchen products include mixing bowls, a pie dish, a baking dish, a canister, a mug, and a tea towel.
Home and holiday offerings include a seasonal throw blanket and a Mickey and Minnie magnetic plush set. Hallmark Keepsake Ornaments are part of the lineup as well, including new Jingle Cruise and Mickey & Minnie ornaments, among others.
Additional holiday items, such as Christmas cards and Disney-themed wrapping paper, will also be available.
Here’s a screenshot showing an overview of the full merchandise lineup in the Holiday Ever After collection:
The collection will be sold through Hallmark’s website and Hallmark Gold Crown stores, while the Disney Springs pop-up will give Walt Disney World guests an opportunity to purchase the merchandise at the resort.
Holiday Ever After: A Disney World Wish Come True premieres Saturday, November 28, at 8/7c on Hallmark Channel. The movie will become available on Hallmark+ the following day.
Lacey Chabert stars as Lindsey, who travels to Walt Disney World with her family for a Christmas getaway. During the trip, she unexpectedly crosses paths with Philip, played by Travis Van Winkle, following a disastrous first date. With a little help from the magic of Walt Disney World, Lindsey’s holiday wish made at Cinderella Fountain turns their icy connection into a festive romance.
